The "fold" refers to the part of a webpage that is visible without scrolling. The placement of crucial content above or below the fold has been a subject of debate in web design for years. Let's explore both perspectives.
Above the fold proponents argue that placing essential content, such as a strong headline and a clear call-to-action, at the top of the page increases visibility and encourages immediate action. Users tend to make quick decisions based on what they see first.
On...
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Artificial intelligence (AI) has emerged as a game-changer in web design, providing intelligent interfaces that can personalize user experiences and automate routine tasks. By leveraging AI, web designers can create more intuitive and engaging websites.
AI-powered chatbots are becoming increasingly common on websites, providing instant support and personalized responses to user inquiries. These virtual assistants enhance customer service and save time for both users and...
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Accessibility is a critical aspect of web design, ensuring that all users, regardless of their abilities, can access and interact with your website. As websites increasingly incorporate animations, it's essential to consider their impact on users with disabilities.
When using animations, provide alternatives for users who may have difficulties accessing them. For instance, offer a text description or a transcript for videos or animations that convey important information.
Allow...
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Microinteractions are subtle, yet powerful, design elements that enhance the user experience by providing instant feedback and delight. These small animations or responses to user actions can significantly impact user engagement and satisfaction.
Consider microinteractions for actions like button clicks, form submissions, and menu interactions. By adding microanimations, you can make these interactions more intuitive and enjoyable.
Microinteractions also serve as indicators of a...
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As the first generation to grow up fully immersed in the digital world, Gen Z has unique characteristics and preferences that demand special attention in web design. To capture the attention of these digital natives, your website must resonate with their needs and aspirations.
Simplicity is key when designing for Gen Z. They prefer clean, intuitive interfaces that allow them to find what they need quickly. Avoid clutter and focus on delivering a seamless user experience.
Gen Z is...
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Gamification is a powerful technique that leverages the principles of gaming to engage and motivate users on your website. By integrating interactive elements and rewards, you can turn passive visitors into active participants, fostering a sense of fun and achievement.
Start by identifying the areas of your website that can benefit from gamification. It could be as simple as adding interactive quizzes, polls, or contests to encourage user participation.
Consider implementing a...
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In the world of web design, storytelling is a powerful tool to captivate users and forge meaningful connections with your audience. By incorporating narratives into your website, you can create an emotional experience that leaves a lasting impression.
Begin by understanding your brand's story and values. What makes your brand unique? How do you solve your customers' problems? Use storytelling to communicate your brand's purpose and mission clearly.
One way to incorporate...
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"Your brand is more than just a logo; it's an entire experience. In the digital age, creating a consistent online identity is crucial for establishing brand recognition and trust among your audience. Consistency in visual elements, such as colors, fonts, and imagery, reinforces your brand message and helps users recognize your brand across various platforms.
Consider using a style guide that outlines your brand's visual elements and tone of voice. This guide will serve as a reference for...
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Web design is constantly evolving, driven by emerging technologies and changing user expectations. In this blog post, we will explore the future of web design and the trends and innovations that are reshaping the digital landscape. From voice user interfaces and artificial intelligence integration to chatbots and virtual reality, we will delve into the exciting possibilities that lie ahead.
Voice User Interfaces (VUI):
The rising popularity of voice assistants has created an...
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In today's digital landscape, website security is paramount to protect your online presence. This blog post will delve into the essential measures and best practices for ensuring website security. By implementing robust security measures such as SSL certificates, regular updates, secure hosting, and other security measures, you can safeguard your website from potential threats and maintain the trust of your visitors.
The Importance of Website Security:
Website security is important in...
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Call-to-action (CTA) elements play a vital role in driving user engagement, encouraging conversions, and supporting business goals on websites. In this blog post, we will explore the importance of well-designed and strategically placed CTAs. We will provide insights and tips on creating compelling CTAs that effectively guide visitors towards desired actions, ultimately converting them into loyal customers.
Understanding the Role of Call-to-Action:
The significance of CTAs in the user...
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Website performance plays a critical role in shaping user experience and driving business outcomes. In this blog post, we will delve into the impact of website performance on user satisfaction, conversion rates, and visitor retention. We'll explore insights and strategies for optimizing website speed, reducing loading times, and improving overall performance to enhance user engagement and boost conversion rates.
The Importance of Website Performance:
Website performance is a key factor...
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In the digital realm, visual storytelling has emerged as a powerful tool to engage users and communicate brand narratives effectively. In this blog post, we will explore the role of visual storytelling in web design and how techniques like captivating imagery, videos, and interactive elements can enhance user engagement. Get ready to discover the art of weaving compelling stories through visuals and be inspired by websites that excel in visual storytelling.
Understanding Visual...
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In today's digital age, it is essential to design websites that are accessible to all users, including those with disabilities. In this blog post, we will explore the importance of website accessibility and discuss accessibility guidelines, best practices, and tools that can help ensure equal access to information and services for everyone. Let's delve into the world of inclusive web design and discover how you can create websites that cater to diverse user needs.
Understanding Website...
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User-centered design is pivotal in creating successful websites that resonate with target audiences. In this blog post, we explore the concept of user-centered design and its role in meeting the needs and expectations of website visitors. Discover valuable tips on conducting user research, creating intuitive navigation, and optimizing user interactions for a user-focused web design approach.
Understanding User-Centered Design:
The essence of user-centered design, revolves around placing...
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Responsive web design is crucial in today's mobile-driven world. It ensures that websites adapt to different screen sizes, providing a user-friendly experience. In this blog post, we explore the significance of responsive design and the benefits it brings.
Adapting to Mobile: Meeting User Expectations
Responsive design meets the increasing demand for mobile browsing, catering to users who access websites on smartphones and tablets. It allows businesses to deliver a seamless experience...
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The turnaround time for a website can vary anywhere from days to weeks, or even months.
To accurately answer how long it takes to build a website, there are a few factors one would need to take into consideration:
Who will be designing the website
The type of website you’ll need
How you want it to look
Create a Clear Plan
First, you need to invest some time into properly planning the project.
Do your research and compile a checklist. Have a look at what is...
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Website hosting is a service rendered by a web hosting company that allows your website to be viewable on the internet. Think of it as a landlord vs tenant relationship; the web host will offer you space and bandwidth to store your website files on its servers.
Is web hosting really necessary though? The simple truth is: every website you’ve ever come across on the internet is being hosted. So, yes, hosting is an essential part of a business’ web presence.
Now that you...
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Creating a website for your business is one of the most important things you
can do. When people search online, they want to find your site and what it has
to offer. If they can't find you, then you are missing out on a huge opportunity
to promote your business! In this article, we will discuss how to create a
website that will stand out from all of the others and get customers excited
about doing business with you.
If you have limited knowledge about how to create a site that...
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Contrary to people’s earlier doubts about its future, social media has proven it
is here to stay. Businesses are no longer wondering if a social media presence
is worth it, instead, they are seeking out every opportunity to not miss out on
all that social media has to offer.
But with all the digital jargon and an unclear understanding of how to
correctly use it, people often feel intimidated by social media. As social media
specialists, one of the most basic questions we’ve been...
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On average, social media packages can range anywhere between R5 000 – R25 000
a month.
By now it’s no secret that a business’ success on social media comes from
having a strong social presence. With over 30 million social media users in
South Africa, social media has proven to be a valuable investment for many
businesses.
Maintaining a healthy social media presence requires content that’s engaging,
valuable and interesting to your followers.
However–to keep them engaged and...
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Today, videos are the most popular type of content that people like to share on
social media. In fact, videos have become so common on social media that users
expect to see them in almost every post they come across. With this shift in
user behavior, businesses are now focusing more intently on developing video
marketing strategies. It is no secret that visual content is an extremely
effective way to get your message across and make an impact on your target
audience. Video...
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What do social media giants like Facebook, Instagram, YouTube and TikTok have
in common? Videos.
Creating videos for social media was once optional. Now, video content is
necessary just to keep up. Why, you ask? Because people love watching videos!
With billions of video views per day, it’s obvious that is where people’s
attention is. This would explain why it accounts for at least 80% of the content
shared on social platforms, and why it’s become the fastest-growing form of...
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The fact is that many small businesses and startups like any other business,
require a website but can't afford large once-off fees. This is why we have
tailored website design packages for small business allowing them to pay an
affordable monthly fee instead of a large lump sum.
Our small business web design packages is only R499 per month, which includes
all the features any small business website requires.
We not only have monthly web design packages, but also monthly SEO...
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How much do web designers in South Africa charge? A question we’ve been asked countless times, and one we feel web designers will continue getting asked for many more years to come. Truthfully, there is no clear-cut, right or wrong answer to this question.
Web design prices in South Africa considers all ‘checklist’ questions designers set out to ask or base their price on. And for every web designer, this looks different.
In a previous article we discussed the price of a...
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If you think having a website is optional, then you’re living in the wrong century. Businesses have come to rely so much on a website and it being accessible to their clients, a moment of ‘downtime’ can seem like a lifetime to them.
This means choosing a reliable and trustworthy web hosting provider is crucial for any business. But with so many big and small hosting companies to choose from, it may be difficult to tell the good from the bad, especially if you’re not sure what to...
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The business world is like a jungle filled with highly competitive entrepreneurs facing endless challenges. And while some may rise to the top, others face a less favoured reality. Their downfall? Undermining the value of customer service.
Lets take a minute to put this into perspective:
Imagine John socialising with his friends, casually chatting about life and work.
Paul congratulates John on the recent launch of his business website, and John, pleased with the...
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When a business takes off it’s an exciting time for the business owner, understandably so. Your first instinct might be to share it with the world, so, what do you do? You hop onto social media (given that’s where people are most active), and you set up Facebook and Instagram pages for your business.
But after you’ve added all the information you’ve been instructed to add and completed all the ‘steps’, now what?
At this point, you might be tempted to publish your first...
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Web designers and web developers both help build websites. And because of the overlap between the two fields, it’s easy to get confused between the two.
A web developer uses coding languages to build the core structure of a website, while a web designer takes control of the visual components and focuses more on the user experience.
Think about a car – there’s someone responsible for the aesthetics of it, what it looks like internally and externally, its usability and how...
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What makes the WordPress web design software so popular and why is it favoured for web design in South Africa?
Initially designed as a blogging system, WordPress has since grown into a globally recognised open-source content management system (CMS) used for website design and website management.
With top brands such as Facebook, Disney and Sony using WordPress, one can see why it accounts for nearly 40% of all websites on the internet.
Here’s why the...
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Whether you love or hate Facebook, there’s no denying the world of opportunity the platform has unlocked for many businesses.
With as much as 23 million users in South Africa alone, it’s easy to see why Facebook plays such an important role in the way people do business online.
Facebook Business Pages have somewhat become social media versions of a website, and if you’re already leveraging from all it has to offer – good on you. But, if you’re still on the fence about...
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Getting a professional website is one of the most significant steps an entrepreneur will take along their business journey. It will either have you as excited as a kid who just walked into a candy store or stressing like it’s nobody’s business.
Because web designers play such an important role in a company’s “bigger picture”, a website is as big of a deal to them as it is for the client. And like any “solid relationship”, a designer and a client have to be a good fit for one...
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So, you’ve heard a website is a great tool for your business and you’re keen to give it a go. But you’re not really sure what is needed to create a website?
Skip the Google search and read this.
We’ll break down all the important information you’ll need to start building a website.
1. Domain name
A domain name ranks top of the, “what do you need when making a website” list, and, with good reason. It’s a little bit more than just the web address of...
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Facebook’s changes to business pages, although scary, are inevitable. One would swear their mission is to constantly keep us on our toes.
But, to start, we’ll help you make sense of the current Facebook page management sections that will help you optimise your Facebook Business page in no time.
Go to the homepage of your Facebook business page. On the left-hand side you’ll find all the important page management sections as outlined below:
Page
This redirects...
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There’s no denying that in order for a website to be kept in working condition, it needs to be well maintained.
We understand better than most how important this is to any business.
And while website maintenance pricing factors in the type of website you have, how experienced the design company is, and the extent of maintenance you’ll need; there’s still the all-important question…..
What is included in website maintenance?
A website maintenance...
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Saying a website doesn’t need to be maintained is like saying a car doesn’t need to be serviced.
Many don’t consider website maintenance to be a priority. In fact, we’ve done our fair share of explaining that once designed, a website does NOT run on autopilot. In order for it to function properly, you’ll need to invest in a website maintenance service.
Truth is, no matter how big or small your website is, it needs to be maintained and updated on a regular basis.
But why...
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Why hire a digital marketing agency when you can do it yourself, right? NO! HOLD. THAT. THOUGHT.
At first glance, marketing seems easy. But with a long list of options including SEO, google ads, social media, email, and content marketing; the digital jargon can leave you feeling confused and slightly overwhelmed.
It’s ok and perfectly normal – we see it all the time.
Truth is, digital marketing is an umbrella term representing different marketing tactics offering...
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Social media has trickled into nearly all aspects of life and business. Collectively, the platforms are rife with 3.9 billion users looking to share their views and opinions, keep up with the latest gossip and news, and brands wanting to connect with their target audience.
With new platforms springing up and the number of active users growing by millions yearly, the social media bubble is evolving and expanding at a rapid rate. And they are showing no signs of slowing down...
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While our optimism and hope for a better 2021 runs high, we are still trying to wrap our head around the year that would go down in history as the plot twist no one saw coming.
Lets be honest, the pandemic (in some way) still feels like a dark cloud lingering over us, but, our positive spirits have been restored and we are stepping into this year with our heads held high. And, we are giving ourselves a pat on the back for surviving 2020, and so should you!
But before we...
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Web designers play an important role in bringing a brand’s vision to life and getting their message across. Imaginative, creative and well-versed in technical elements mildly sums up their talent. But while most of their day may consist of design work, a typical day for a web designer entails more than, well, web design.
So, what does a day in the life of a web designer look like?
First…. Coffee
We all appreciate a good cup of coffee to kick-start our day, it’s...
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If the idea of a website and having to put one together stresses you out, don’t worry, you’re not alone. We’ve worked with a couple hundred clients and designed over 10 000 projects, and let me tell you - we’ve had many people look at us as if we’re speaking a foreign language when talking about website elements.
The truth is, a website really isn’t all that scary. If you look past coding and the more technical aspects, it’s actually a fun process to see come to life. Back when...
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2000 - the year when boy bands reigned supreme, tie-dye and tube tops were fashionable and computer viruses caused widespread panic. Two decades later, and what a momentous time to look back at.
Let’s take a look at some of the things turning 20 in 2020.
The world’s first camera phone was released
It’s hard to imagine a world without the device that allows us to capture every moment of our lives. From selfies, to cute pets or cringeworthy throwbacks. Although camera...
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Mobile devices quickly shifted from optional to a societal must-have. Statistically it is said that the number of mobile users in South Africa will grow to 39.06 million by 2025, that’s close to 800 000 more users than there currently are in 2020. With the year upon year increase, businesses are having to ensure they’re keeping up with industry standards to meet their audience where they are.
Mobile-friendly web design, unlike traditional web design is formatted and designed to be...
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Google has been no stranger to scrutiny or skeptics who wonder whether Google ads are worth it. But business has evolved, and competition has steadily increased. And the law of the 21st century is simple – for a business to make money, they need to spend money.
Google ads have proven to be a cost-effective form of advertising that allows you to reach your intended target audience.
Below we delve into 6 different ways to advertise with Google.
Search...
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Content writing vs copywriting, what's the difference and why does it matter? Content is all around us - we see it in the material we read, witty ads that encourage people to buy, videos we find interesting, and even in the memes that make us laugh.
These concepts and copy stem from two categories that have been long-standing in the advertising industry: copywriting and content writing. But what exactly is content writing and copywriting?
Let's start by clarifying the...
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In a world that has no shortage of devices that come in many different sizes, web design had to evolve and adapt to better meet the needs of the users at the other end of these devices. For those familiar with the term responsive web design, you’d know that a responsive website can kill many birds with one stone.
Lets dive into the concept of responsive web design and why it is important.
What is responsive web design?
In short, responsive web design refers to a way of...
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From recipes to tutorials, vlogs and explainer videos to name a few; video content, in recent years has been on the rise and has shown no signs of slowing down anytime soon.
TikTok, a predominantly GenZ platform has taken the world by storm with short-form videos and made quite the name for themselves. And more recently, Instagram started making waves with their newly launched feature called Reels that have left many wondering, will Instagram be giving TikTok a run for their...
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In an industry that is overpopulated with agencies and freelancers alike, a good internet design company is hard to come by. Cheap offers and fancy designs may seem attractive, but what purpose would it serve if it adds little to no value to your business?
Your website is a long-term investment that serves as both the online face of your business and the tool that will help you reach potential customers, so careful consideration needs to go into choosing an internet design...
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Internet users strongly rely on search engines to provide them with the content they’re looking for. Google in particular is not only noted as the largest search engine, but statistically also accounts for over 85% of search traffic on desktop and mobile devices, globally.
As marketers, we’re constantly having to stay on top of industry changes to have a clear understanding of these components and how they can positively or negatively influence advertising.
We sat down...
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When you’ve invested time and money into getting a website up and running, a lack of traffic, and more importantly, quality website traffic can be frustrating and bad for business.
Below, we dive into some factors that contribute to your website’s performance and what can be done to improve its overall performance.
You are not advertising
The internet is a jungle that’s anyone’s game. Lots of traffic (potential customers) means lots of competition. When you’re not...
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A website is instrumental to the online success of any business. And for this reason, we believe every business, both big and small, should have a website. More importantly, we believe a website should be affordable.
But what exactly is affordable web design and what does it entail? Firstly, affordable does not mean cheap. Affordable refers to reasonably priced, while cheap implies low cost and low quality.
As a web design company who has helped 1 000’s of small businesses...
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Entrepreneurship can be as exhausting as it is exhilarating. The perks and potential may seem exciting, but of course, there are obstacles along the way that can derail and demotivate us. And just as there are myths about entrepreneurship, there’s (many) hardcore truths most business owners can attest to.
Every entrepreneur fails at least once
It might be hard to believe, judging by the success of some companies, but entrepreneurs are no strangers to failure. For...
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Ask any business owner if running a business is easy and they’ll tell you that you need hair on your teeth to deal with the daily ordeals that come with the title; business owner / entrepreneur.
Seriously, imagine a page long list of problems before you’ve even managed to have your morning cup of morning! This is the reality of entrepreneurship.
Entrepreneurs wear many hats; number cruncher, admin, sales, customer service, mediator or even barista if you’d...
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Did you know, there’s competition lurking at every corner ready to snatch up YOUR potential customers. This can impact your success as a brand, so you need to be thinking about how you can set yourself apart from the competition.
A website is one of the easiest ways to reach an audience. But is yours getting the attention it deserves? If the answer is no, why not? And more importantly, how can you change things up to make sure it’s getting the attention it should?...
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Will you defend yourself if you have NO legal knowledge or experience? If not, why would you want to design your website yourself if you’re not a professional web designer?
With all the DIY resources, tools and tutorials at our disposal, there’s a false perception that designing your own website is easy. Of course it’s possible to try it yourself, but it’s not recommended.
Ever tried to navigate your way around the backend of a website? Do you know how to code, align,...
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The shift to remote working for companies, both big and small was a no-brainer. With lockdown being put in place and businesses already facing restrictions and obstacles, there was a need to act swiftly. Four months later and remote work has now become the new normal we’ve needed to embrace.
While the concept of working remotely has risen in popularity over the years, there’s much concern about whether it will be temporary. Will it phase out? Will there be positive or negative...
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Despite being the largest and fastest growing search engine, Google has faced much scrutiny over the years. Many have and still continue to question whether there is actual value in advertising your business on Google.
Lets consider a real life scenario:
Pete, who resides in Cape Town has an issue with his roof that requires fixing. He doesn’t have a roof repair buddy on speed dial, so he does what most people would do, searches for one on Google.
Within a few...
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The web design industry can be extremely intimidating for those unfamiliar or new to it. Not only does it contain its own language but there’s so much web jargon and terms that goes along with it.
For designers, these terms have become second nature, so lets look at some of the most common web related terms you’ll stumble across.
301 Redirect:
A 301 redirect is a term all designers are familiar with, it’s the term used when one URL (Uniform Resource Identifier)...
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If social media engagement hasn’t been part of your social strategy - you
need to start making it a priority. In our previous post,
Understanding Social Media
Engagement, we delved into what Social Media Engagement is and why it’s
important.
But understanding it is one part of a two-part problem, so, lets look into some
practical ways in which you can improve your social media engagement with
a few simple steps.
1. Consider your offering
While this doesn’t seem like an...
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Google has been a highly resourceful search engine that has revolutionised and given life to our online experiences. For businesses just starting out or those that are already established, it’s important that your customers are able to find you online. Since Google’s aim is to help people find businesses closest to where they are, a Google My Business listing will not only help potential customers find you on Google, but it will greatly contribute to your online success.
So, what exactly...
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We’re all familiar with the term “what’s trending”. Every year there’s a
round-up of new trends you can expect to see make waves. Ones that’ll grace us
with their presence a little while longer and others that have outlived their 5
seconds of fame.
Lets take a look at what’s hot and what’s not in the world of
social media:
TikTok
TikTok,
the social platform that has taken centre stage and continues to shine bright
during quarantine. Move over Gen Z, you’ll find a number of...
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An unprecedented event like the Coronavirus will have us question more what
will break us and believe less in what can potentially make us.
In times when uncertainty surrounds us and we’re faced with obstacles that can
severely impact what we’ve achieved and still hope to achieve, we begin
questioning our survival.
To help your business rise to the top during bad times and remain at the top
during good times, there are some fundamentals every business needs to survive.
1....
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Have you ever wondered how so many of the brands you follow or admire on
social media manage to have messaging that is on point, images that are visually
appealing and videos that are creatively constructed? They seem to just know how
to appeal to their audience.
The hype around social media and the importance of social media marketing
won’t die down anytime soon. And the need for a social presence is becoming more
and more evident.
But, what exactly is social media marketing and...
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Henry Ford once said, “coming together is a beginning. Keeping together is progress. Working together is success.”
Teamwork in the workplace and the importance thereof often sounds like an overstated subject. Some may even deem it a topic that’s a waste of time. But a company is only as strong and as successful as the crew helping its captain steer the ship in the right direction. And while conflict and challenges are inevitable, when teamwork is encouraged and part of your core values,...
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In today’s world, you’re bound to hear about the importance of digital marketing. While some see the value in it, others deem it an overemphasized topic or a buzzword that carries little to no value.
Often, this comes from not having a good enough understanding of what digital marketing truly is and how essential it is to any business in modern times. As illustrated below, digital marketing is simply using the internet and electronic devices to promote a product or service to a target...
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We live in a world that is as visual focused as it is tech-driven and with 2020 marking a new decade, design trends are expected to peak even higher than before.
The evolution of design has made designers an integral part of the world we live in. With their craft and creativity revolutionising all visual elements that forms part of our daily lives, designers have continued to hype us up. If the predicted 7 Graphic Design Trends in 2020 is anything to go by, we look forward to what’s to...
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Imagine a world without Google - the online library we turn to when we’re in search of products or services, ideas and inspiration and recipes or motivation. Home to billions of resources, Google has greatly impacted our professional and personal lives for years and will continue to do so for years to come.
As big of a resource as Google may be, some may question whether Google advertising is worth the investment for businesses. Like anything, it’s a balancing act - Google will have as...
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Facebook and Google, two platforms that have respectively earned the trust and support of many and have positioned themselves as advertising space that helps bring in the buck for many businesses.
With both platforms receiving large volumes of traffic and both generating leads for businesses through pay per click ads, one can understand why many would wonder which is best for their business.
To determine which is better, you have to delve deep and conduct proper and extensive research....
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Social media engagement is just another term for interaction that aims to build relationships and awareness. Its purpose is less about promotion and more about connecting an audience to a particular brand.
Many times the focus for businesses becomes the product or service they offer and how to promote it to increase sales. And although the ultimate goal for many businesses is to generate more income, people often find constant sales pitching overbearing, which discourages them from taking...
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With so many different social networking platforms that allows you to connect with people, nothing connects professionals from across the globe quite like LinkedIn.
Of its 675 million global users, 7 million are from South Africa. Professional networking is a good way to develop professional relationships that can help boost your career or grow your business.
So, how exactly can you use LinkedIn to your advantage? Check out our 5 top tips that’ll help you better your networking skills...
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The worldwide effect of the Covid-19 pandemic has been devastating. With over 1 000 confirmed positive cases to date, the impact on our people and the rapid spreading of the virus has forced the government to take drastic measures to flatten the curve.
With the country on a 21-day lockdown period, the outbreak of the Coronavirus has had a crippling effect on small businesses and the economy as a whole.
Small businesses were first in line to bear the brunt. The sudden and hard hit forced...
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Does growing your business into a million dollar company seem far-fetched? If so, change your thinking, own your goals and adopt the mindset of a millionaire!
Lets be real, the rags to riches narrative makes the road to success seem easy. But it’s not! There are obstacles and challenges along the way.
Even billionaires like Bill Gates and Richard Branson failed and fell. But they got back up and their dreams worked because they did.
The premise of a million dollar mindset is smart...
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👍 We share this information,
so that you do not make the same mistakes we have.
It's extremely important that you understand
a Website is not going to promote your business.
WTF are you talking about Brian?
If you think that spending money on a website, will give you a return on investment, Then STOP Now, because IT WILL NOT!
OK, so you get a website for your business
It looks stunning, smart and really awesome.
Now what?
Who is going to see your...
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As the largest and fastest growing networking platform with a primary focus on professional networking, LinkedIn has made it their mission to help small businesses grow effectively. LinkedIn Open for Business, a product specifically designed with small businesses in mind, helps make you discoverable and easily connects you with potential clients and fellow professionals.
Like many other social networks, there are several ways in which LinkedIn can benefit your business and help it grow....
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While there are elements within a website that are constantly changing, there are some basic components that have consistently set a good website apart from a bad one. When people think good vs bad design, they consider the look and feel of a website. And although a valid point to consider, the elements that make up a good website goes beyond its appearance.
When people visit a website, they expect the browsing experience to be as effortless as possible.
Good...
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Facebook – the social network that is not only the largest, but the most used
worldwide. What started out as a simple networking platform in 2004, has since
grown into an empire that dominates the online space, thanks to CEO and Founder,
Mark Zuckerberg and his associates.
While the world went through the Facebook craze phase, businesses initially
got little to no benefit from this platform that was launched with the initial
intention to connect people around the world....
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If you’re running a business; big or small, reality is, regardless of how
hard you try, it just won’t be possible for you to satisfy each and every
client. While good service and great feedback may be what you ultimately aim
for, you have to take the bad with the good.
Reviews have become a common way in which customers either express their
appreciation for good service or a means to complain and notify society of how
terrible your product or service was. Lets be honest, reading...
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Advantages of Paying Monthly
Domain Registration/Renewal Inclusive
Hosting Inclusive
Updates/Maintenance Inclusive
E-mails Inclusive
Support Inclusive
By now, the known value in having a website for your business is a no-brainer.
With options that includes a ridiculously expensive once-off fee and a fixed-term
contract, your enthusiasm for having a website has probably depleted by now.
We get it; whether you’re just starting out or you’ve been in business for a
while,...
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If you’re looking to compete in the market, you HAVE TO have an online
presence, and more importantly, a website. Perhaps 10 years ago its relevance
didn’t hold up, but websites have since become the backbone of many businesses,
both big and small. Think of it as your digital home – a place where you get to
invite guests over to introduce them to your brand and the product or service
you offer.
Your customers are adapting to the digital age and all it has to offer, and so
should...
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Thanks to technology, you no longer have to rely on door-to-door efforts to reach your target audience. A web and social presence has become a BIG DEAL and business owners are no longer asking how a website or social media will benefit their business, instead, they are asking how to go about getting their business online. If your business is not yet online and you’re looking to reap the rewards from the many benefits the online space offers, we’ve compiled a list of the 7 magic things to...
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Website design prices in South Africa can range anywhere between R500 to R50 000. Ultimately, the price of a website largely depends on two factors – what you need and who you’re getting it from.
With web design in South Africa skyrocketing in the last 10 years, the demand for websites; both professional and personal has increased. You have the self-proclaimed web designer vying against the seasoned professional and agencies at different prices. A designer worth his money knows what good...
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The cost these days to simply design a website might shoot through the roof,
or there might be a company that offers you a web design at a reasonable price.
A company, like ours, we offer a monthly service where the maintenance to your
website is free for an hour each and ever month, after that, we start the
billing.
So, where do we start when we are looking for the exact cost to design and
maintain a website? Break it down, start at the cost of the website design, your...
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Social media, it has become part of our daily routines, its part of our lives
and our lives are all over social media. What better way to do marketing than on
Social Media. Anyone who is anyone has an online profile, be it personal or
business related, you can find anyone, anywhere.
Social Media Marketing is the simple process of gaining traffic and attention to
your site via Social media. These programs usually focus their efforts on
creating content that will attract the...
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SEO, short for Search Engine Optimization, simply refers to the process of increasing and improving the amount and quality of traffic directed to your website through organic search results in search engines.
To better understand this process, it’s important to know the basic factors that SEO consists of:
URL structure - a URL structure can be as complex as it is simple, and getting it right will simplify the process of directing and guiding your website visitors. For smaller...
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How much you pay will all determine on what you want from your SEO service
provider. The bigger the project the bigger the budget has to be, SEO and
Adwords go hand in hand and the better your marketing campaign, the better
business you can expect to get from your SEO efforts.
One of the most important factors to always remember is that SEO is a process,
you will not get results over night, or even in a month’s time. You could expect
a bit of feedback within 3 months but much like...
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A landing page is, in short, any page a user lands on that allows you the opportunity to present an offer, get their details to make contact and convert them into a paying client.
Sounds fairly simple. Some text, a call to action and visuals or a video should do the trick, right? Not really. Unless you have high converting landing pages, you’re wasting your time and potentially money too.
So, what’s the big deal with high converting landing pages?
Its...
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Ok Great, your website is up-and-running and now we need to get your business
growing.
Online Marketing is the most cost effective marketing you will ever do for
your business.
Yes it is true that there are millions of internet users, but remember that
not all of them is interested in your business.
The key is to find the users that want your product or service and ensure
that we get your business in front of their eyes.
So where do you hangout online?
Do you Search for...
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There are so many different avenues you can follow when it comes to
marketing, be it online or offline. The choice is still ultimately yours, but
unfortunately you have to go with the times and from the looks of the things,
there is still an ongoing debate on which is better for your company.
You get the odd business owner who has been in his industry for over 10 years
and he will stand firmly behind is marketing campaign, be it print advertising,
email advertising, brochures and...
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One of the most common misperceptions in web design is that once completed, your website will not require any further maintenance.
This can come from a lack of industry knowledge or being ill-advised by design companies or freelancers who fail to communicate the importance of maintaining a website and website maintenance costs in advance.
Before we dive into cost, lets look at what website maintenance entails:
Updates and changes
Depending on the product or service...
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Website Redesign
Some Good reasons to Redesign a Website
Old Look and Feel
Poor UX – User Experience
Not Responsive Mobile Friendly
Pages Not Optimized
404 Errors
Functionality Errors
Low Conversions
If you’re running your business with a 5 year old website that has not had a single change made to it since its initial design, we recommend a redesign ASAP. If you consider a car for a moment, ever so often a service is necessary to check that all is in order and running...
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A lot of website design companies do not offer packages where you pay on a
monthly basis. Web Partner however falls among the companies that have business
packages and more that you pay on a monthly basis. When a prospective client
hears that there is no sign up cost or upfront fees, a great deal of value is
added to your business.
Rather pay a monthly website package than having to constantly compete with your
competitors. The best way to be found by your potential customers is...
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The abbreviation, CMS stands for Content Management System. This specific
application allows for publishing, editing, modifying, organising, deleting and
lastly maintaining content. A content management system contributes to the
procedures of managing workflow in a collaborative setting.
It’s simpler and faster to go online and design your own website through wix or
wozaonline or any one of those do it yourself websites, you do it exactly the
way you want it, your design, your...
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The designs and layouts of websites are constantly changing, it might a be a
bit challenging to keep up with all the website design trends but with web
partner at your side, it will be easy to keep your website up to date.
Long Scroll is among the most popular designs as of late, almost everyone is
accustomed to it thanks to our mobile devices and is especially designed for
sites that want to attract their users through storytelling.
Card Layouts, we can thank Pinterest for this...
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So we decide to instead of offering once off web design packages, we rather
offer a complete monthly website deal.
The package is a group of features that you would expect to be included in any
business website design packages
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Web Partner is a Cape Town based Website Design Company that offers a
multitude of web solutions. Your website is the virtual experience and the very
first impression that your customers and prospects will have of your business.
A Website Design Company must design your website as accurately as possible to
portray your professionalism thus leaving your clientele with a clear and
positive impression of your business. A well planned, professionally designed
website will generate a...
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The difference between the internet and the world wide web, or just the web
as its commonly referred to is simple yet often confused with one another.
The internet is really a massive network of networks that is available to
anyone, anywhere, anytime. It is an infrastructure that connects networks across
the world. These networks include both hardware, such as computers, servers,
cables and more as well as software.
When you send an email or access an app on your mobile or simply...
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What do we mean by website design pricing guide? Does it include the complete
design, maintenance to the website as well as any other services the company may
offer or is it simply website design?
Unfortunately a website designer’s time is not free and neither is the software,
hardware or the effort needed to build the perfect website. It’s a time
consuming process as web designers are perfectionists and do everything they
possibly can to ensure you are satisfied with their...
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When you want a corporate website design, the site has to portray who you are
what you do, this way your clientele will get a clear indication of what kind of
service or product you deliver as your website is the first impression your
clients will have of you.
Latest trends in the design industry are very important to keep up to date with.
The corporate world is a competitive world, as long as you are better than your
competition, you are way ahead, and this includes the corporate...
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When comes to paying a monthly fee you want to be sure of the services you
are going to receive as well as the what they mean by website maintenance. This
can be anything from updating your site with your company’s current specials and
promotions or adding images of property listings if you are an estate agent.
When a company asks a monthly fee for website maintenance this generally means
they will ensure your website being updated as you require it to be. If you are
an events...
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All we ever talk about, when it comes to posting, sharing, and liking
something is Facebook. We immediately go online to load our latest selfie or
pictures of food, outings or whatever the case may be, what ever we are doing we
go to Facebook first.
Facebook has all the people you know and love, it’s the best way to stay in
touch these days, some might even say its replacing emailing as a form of
communication when expecting or needing an immediate response. With Facebook you...
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When it comes to Google Advertising, what we are referring to is Adwords. It
is the worlds largest and most widely used advertising platform on Google. This
allows your business to reach an audience of a potential million.
Signing up for a Google Adwords account is free, the only time you pay is when
someone clicks your ad to visit your website or calls you. Google Advertising is
the best way to ensure you are seen by customers at the very same moment that
they are searching for...
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What is Adwords? How does it work? Is it expensive? How do I start? Do I need
it for my business? These are questions that are frequently asked and probably
amongst the most important as well. For the very best way to get your business
found by a certain target market with a specific set of keywords, getting an
Adwords campaign is the way to go.
Google Adwords is an advertising service offered by Google to businesses all
around the world wanting to display their services, products...
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Your website is your online presence, it brings your company to life on the
internet. It shows who you are, what you and whether or not you deliver a good
service or product to your customers as well. It is important that your website
is not just easy to navigate but also aesthetically appealing, it has to attract
your clients and leave a lasting impression as well.
It is important to be consistent in your brand as your brand identity is among
the most important factors online and...
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Although Google Plus (Google+ or G+) is a social media network, keep in mind
that it is nothing like Facebook. With Facebook, you are connected to friends
and family and friends of friends, so it really is one big circle of friends,
where as Google + allows you to create new circles with people that share the
same interests as you , making new friends and potentially adding new customers
to your client base.
Google Plus is a major asset to your business as once you have created...
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Monthly Website Design Packages allows our clients to experience an excellent
continuous service delivery. Compared to other web design companies offering
their design services once-off, where you do not receive on-going support and
maintenance.
Unfortunately many of our competitor design companies requests a deposit before
they even proceed with the web design leaving you committed to a project without
knowing the outcome and when you will actually receive the website. More...
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Pay Monthly Website Design South Africa refers to paying a low monthly fee
instead of a high once-off cost for a website design. Our website design monthly
fee is only R299.
Monthly payment website design is the latest trend in getting your business
online and it only makes sense to pay monthly to ensure that you get continuous
updates and maintenance to your site, ensuring that your website stays fresh and
up-to-date.
Due to the speed of ever changing technology and the way...
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“Affordable” – a term that has been as misused as it has been misunderstood. In an economy that’s constantly tipping the scale, businesses tend to seek out solutions that won’t cost “an arm and a leg”.
Web design in South Africa, a rapidly growing industry is no stranger to the term affordable. With businesses of all kinds looking to dominate within their industry, a website has become a prerequisite to reach their target audience. And lets face it, a good, functional website doesn’t...
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Professional Web Design Service for Small Business at an affordable monthly
price that includes your domain, design, emails, hosting and maintenance. Small
Businesses that cant afford or have the cash flow to invest a large once-off
price for a website design can now get a professional web design service for as
little as only R299 per month.
No Setup Fees allows any small business to get online and showcase their
products or services within 5 working days.
Most small businesses...
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How important is a Website for any business, no matter the industry or target
market? We hear it all the time where "John" a business owner will say, I dont
need a website as I have always relied on Word of Mouth.
Thats great, but here are 3 Main Benefits to having a Website
1. Some of your potential word of mouth clients will search for you online and
if they dont find your website, you will lose credibility and find your
competitor's website.
2. Digital...
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Web Design Cape Town, but also all other areas in South Africa as
communication is easily done through email and telephone. Currently we are only
based in Cape Town, but will soon expand to all other major cities and Cape Town
will become our Head Office.
As web designers in Cape Town, we not only have the advantage of living in one
of the most multicultural cities in the world, but also a very fashionable one.
Not only is Cape Town the Design Capital in Africa, but was also...
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One of the reasons you decided to get a Website is for your Business to look
more Professional.
Reasons why you should use your New Professional Email Address
No Business today can work without a Professional Email Address.
A Free email account such as Gmail, Yahoo or Hotmail etc. Does not look
Professional!
A Professional Email Account makes your Business look more credible.
Every Business needs to have a Website, but that is only the start
The Basics of any...
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One of the Questions that we regularly get is,
What is the difference between
Google Adwords: PPC - Pay per ClickVSOrganic: SEO - Search Engine Optimization?
Below is an Overview explained in Basic Terms
Google Adwords
Short Term
Google Adwords allows your Business to be found on the 1st Page in the Top
Results for specific search keywords related to your Products or Services.
Any New Business can now get their Word out there and get targeted visitors to
their website...
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Can you really get a website for R299 per month?
Your website is one of the most important elements of your business and there is
nothing worse than a bad website. The biggest challenge for many companies is
that websites, especially good websites cost money.
Cash flow is often a driving factor behind any website that is developed for a
business and budgets are often tight. Very often, when a website is envisioned
it has all the bells and whistles but the end result has to become a...
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Having a website is just the start of an online presence, getting your
website seen and found is very much the next step. At Web Partner we understand
websites and we don’t just build the best websites on the market for just R299
per month but also know how to make a website work for you.
SEO, SEO, SEO
For anyone who has a website the phrase that comes up more than any other is SEO.
Many have no real clue what this is but they do know it is important. At Web
Partner we make SEO...
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A website has become a necessity for almost every business and people love
websites that are not boring. The subject matter of you website could be
anything from Algebra to Zoology, and if it is exciting, you can expect a lot of
traffic. If your website is not exciting and appealing, you are easily loosing
traffic, and in turn, possible clients and a lot of business that was meant to
come your way.
But how can you tell if your website is boring?
Even accounting websites can be...
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